The Value of Membership

Our industry needs a voice. It also needs a sense of community. That’s what makes the Council of PR Firms so important. Not only do we share best practices among firms of all sizes, we do so in a refreshingly open way. At the same time, our agenda is to always move the industry forward and help agencies grow.

Dave Senay, President & CEO, FleishmanHillard and 2013-2014 Council of PR Firms Chair
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  • Calendar

    April 2015

Looking Ahead

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Featured Event

PR Genome: Content Mindfulness

In a world where social media has become over saturated; brands and consumers have found themselves addicted to sharing, manically and mindlessly. Companies are in 24/7 real time rush to be relevant. Both consumers and marketers have killed content marketing. In it’s place, an era of content mindfulness had been birthed. Smart marketers now ask “What do you want people to know about my company? What do my customers care about? Learn more May 20 from Shawn Amos, CEO, Freshwire.

2015 Annual Dinner

October 21, 2015 – October 21, 2015 Join Us October 21st 2015 Annual Dinner Annual Dinner Wednesday, October 21 6:00 pm – 9:30 pm Join us in our annual celebration of the PR Industry. Recognize and honor the recipients of the Diversity Distinction in PR Awards Meet the winners of the Take Flight with PR Student Video Contest Connect with…






On April 6 the PR Council announced Capstone Hill Search as its first  global recruitment premier partner firm. Capstone Hill Search offers Council members recruitment best practices and industry expertise in public relations, public affairs, and digital communications.

“We are proud to partner with the PR Council, further extending our alliance with communications peak industry groups globally.  Capstone Hill Search  strives to deliver the highest degree of insight, support and professionalism to the industry,” according to McLaughlin.

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Firm Voice Blog


When Searching for Talented Millennials, Go Unconventional

Leaders across every industry are on the hunt. And we’re all searching for the same thing, something that’s critical to the future of our companies: millennials. But at Golin, the PR firm I lead, we’re not looking for just any millennials. We want the next wave of our workforce to be, in a word, unconventional….


PR to Pharma: Up Your Dosage of Social Media

Many pharma companies remain concerned about running afoul of the regulators with their online activities and therefore have not yet fully embraced new channels. However, increasingly patients want and expect them to engage, and those that have are reaping the rewards. This post encourages pharmaceutical companies to overcome entrenched fears about social media and embrace it as a valuable means of broadening engagement and building relationships with customers.

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